If you find yourself searching high and low for clients you aren’t clear on who your client is and/or what solution your particular product or service solves for them.
Marketing
54 Marketing Mediums: Where Do Your Customers Expect You to Be
Your customers will drive your marketing presence, and in turn, your marketing frequency will drive your customers [to you].
Whoa, Don’t Put the Sales Cart Ahead of the Marketing
It’s important to understand the difference and recognize why sales and marketing are different.
Give ‘Em The Value They Crave
If someone can’t see the value of working with you, it’s because you haven’t shown them the value of working with you.
